CHARLESTON, W.V. – West Virginia United FCU not only introduced a new moniker yesterday—Element FCU—but a new way of doing business absent the teller windows.
The $25 million credit union has replaced all of its teller windows with iPad stations, which can be used to plug in a member’s tablet computer or any Internet-ready device, like a smartphone or laptop, to conduct a transaction instead of filling out papers and giving it to a teller.
The new look was introduced yesterday during an open house.
By taking out the teller windows, the credit union hopes to eliminate paper and give its employees more face-to-face interaction with members.
The newly-renovated credit union, which also features a lounge and a café, is also piloting the use of Skype and Facetime to interact with its members.