ST. LOUIS-Doug Varble, North American VP, Compass Plus, offered three top strategies for driving mobile banking adoption to a broader base of members.

1. Make it simple: Mobile Banking should be a natural extension of the existing financial services offered by the credit union, with initial capabilities allowing services already popular with members.The platform should be easily navigated by all segments of the member base, from Gen Y to seniors, and accessible for any range of mobile device. By implementing the technology to basic flip phones, credit unions are able to expand mobile services beyond those members who use advanced smart phones.

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