CAMDEN, Ark.—River Valley Community FCU here has named Mark Hixson as its new president/CEO.

Hixson takes the helm from Tammy Passafiume, who recently left River Valley for a leadership position at Diamond Lakes FCU in Malvern, Ark.

Hixson previously served as a VP of First National Bank in Tenaha, Texas, and has spent 16 years in the banking industry working as a loan officer, branch manager, IT officer, Bank Secrecy Act officer and serving on boards of directors.

Despite coming from the for-profit banking world, Hixson—an Arkansas native—said he's no stranger to the credit union mindset.

"Because I worked for a small community bank, I have worn many hats in the organization," he said in a statement. "I am excited about joining the River Valley family and working with a great group of people. I'm ready to get involved with the credit union's longstanding tradition of community involvement and giving back."

With 6,900 members and $40 million in assets, River Valley earned a net income of $10,796 last year, and its first quarter net income stands at $4,643, according to Call Report data. It has a $28 million lending portfolio, most of which is concentrated in auto lending and mortgages.

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