CINCINNATI-A new, high-rate checking account is helping Kemba CU sign up new members and retain them.

Kemba CU credits service and convenience for significantly contributing to its 10% net member growth over the past two years. Now Kemba's new "Get Green" Checking has been added to the mix, and it's getting results, CEO Steve Behler reported. KCU plans to "push the heck" out of the account that paid at press time 3.5% APY on balances up to $25,000. "Members who joined last year are jumping all over this, and we are attracting just as many new members from it, too," the CEO stated.

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