SAN FRANCISCO -- Better Branches Technology has rolled out a mobile indicator that tells members over their smartphones the real-time lobby wait times before they go to the branch so they can better plan their visits.

There is no “app” to download, instead members simply follow the link from the credit union’s website page to the mobile-sized page that is suitable for their iPhone or similar mobile device. Members will be able to quickly and easily see the current lobby wait times in any Better Lobby equipped branch and schedule their visits accordingly. The mobile page can easily be bookmarked to the users “home screen”, to make subsequent visits possible with a single touch.

For members who prefer to use a home or office PC, the Mobile and Web Wait Time feature can be readily accessed from the credit union’s website with a couple of mouse clicks, and visitors can simply “bookmark” the web page for future reference.

“We designed this solution with busy members in mind, as well as credit union operations, marketing and IT departments,” said Poulton. “Operations personnel will appreciate the ability to “shift” traffic to non-peak times or to slower branches; Marketing teams will love that it enhances their image with technology savvy members; and IT Departments will quickly recognize how simple it is to deploy and support, which is due in part to the fact that there are no client-side applications to install.”




Subscribe Now

Authoritative analysis and perspective for every segment of the credit union industry

14-Day Free Trial

No credit card required. Complete access to articles, breaking news and industry data.