Sales and Marketing

January 3, 2020 5:00 AM
The industry faced a host of bad press coverage over the last year or so. Analysts say it may not resonate with consumers, but it could hit home with a more important audience.
3 Min Read
December 26, 2019 11:13 AM
Ticonderoga Federal Credit Union will become TrailNorth Federal Credit Union starting on Jan. 1.
1 Min Read
December 20, 2019 10:43 AM
Following a merger earlier this fall, McCone County FCU has unveiled its new name.
1 Min Read
December 16, 2019 5:00 AM
Consumers may be concerned about a possible economic downturn next year, but credit union marketers have no plans to curtail their spending in 2020.
3 Min Read
December 10, 2019 9:01 AM
Fairfax County Federal Credit Union's new name is intended to illustrate a reach well beyond what its original name implies.
1 Min Read
November 25, 2019 5:00 AM
As part of this year's Best Practices Awards, CU Journal looks at a trio of institutions that have found creative and effective ways to bring in new funding.
6 Min Read
November 22, 2019 5:44 PM
Now known as OnPath FCU, the institution originally served employees of Avondale Shipyard, Inc., but today serves members across the southwestern portion of the state.
1 Min Read
November 6, 2019 3:32 PM
Whitefish Credit Union has surpassed $1.5 billion in total assets thanks to growth in consumer loans brought on by an increased digital marketing presence.
1 Min Read
November 4, 2019 3:32 PM
The North Carolina-based credit union is doubling down on claims of trademark infringement following the biggest bank merger in decades.
1 Min Read