Realtors: Friend or Foe? A Study of Credit Union Fears and Success in Protecting Members Mortgage Business
According to the National Association of Realtors®, almost 90% of all home buyers and sellers used a Realtor or broker in 2012. Because of agents’ critical role in the home buying process, many credit unions are building collaborative partnerships with Realtors and seeing increases in their lending business. It’s a strategy for success, but some credit unions still have doubts about building healthy – and profitable – Realtor partnerships. To understand these concerns, CU Realty Services conducted a survey of client credit unions to address the reasons for and against partnering with Realtors. The results are published in a white paper, “Realtors: Friend or Foe? A Study of Credit Union Fears and Success in Protecting Members’ Mortgage Business.” The good news? Perceived fears don’t always reflect reality. Download a copy for yourself and uncover why credit unions have nothing to fear but fear itself.
Now that consumers are much more comfortable with the Web and mobile apps, eSignature adoption is gaining momentum. Electronic signatures are cost-effective and increase efficiency. Read this analyst report from Forrester Research to learn why industry insiders think you can improve your customer relationships and sales deals with esignatures.