Growth Strategies
Hawaii CU's Microsite's URL Says It All: UR-Eligible.com
Mar 01HONOLULU-The notion that membership in a credit union is restricted continues to haunt CUs well into an era of community charters and expanded FOMs - prompting one to take a direct approach to addressing the misconception.
How One CU Spurred Growth with New SEG Web Portal
Mar 01ATHENS, Ohio-Ohio University CU has launched a new Select Employee Group Ambassador Web Portal it expects will help the CU gain a stronger foothold within the community.
Report Examines Why Member Satisfaction Doesn't Necessarily Translate Into Growth
Feb 22MADISON, Wis.-Credit unions far outpace community and national banks in consumer perception and satisfaction, but that doesn't necessarily bring growth or market share according to a new report.
CUs Capitalize on 'Move Your Money' Movement
Feb 22WASHINGTON-What started out as a New Year's resolution by a popular, liberal blogger has turned into a national phenomenon that is bringing deposits to credit unions.
Credit Unions Have Seen an Influx of Members. Now, Can They Retain Them?
Feb 22Industry wide, credit unions last year enjoyed over a 35% increase in annual membership growth over 2008, according to data from CUNA. For the short-term at least, that should be good news. But what are the prospects for turning those "refugees" into full-fledged credit union citizens?
Survey of Inactive Account-Holders Part of Strategy to Engage Members Long-Term
Feb 22OSHTEMO, Mich.-Consumers CU is focusing on ways to retain members long-term, and has started to survey inactive account-holders as part of that strategy.
More Growth Strategies News
- Before Focusing on Retention, Examine Cost Structure, Analysts Advise
- The Value of Keeping It Simple
- Now Playing in Peoria
- DVD, Other Steps Aim to Help Members with Finances
- Kellogg Community Stresses Its Role as Partner
- Selling the CU Difference
- Checking as Differentiator
- Tripling Marketing Budget
- 'Very Different' Growth
- Rapidly Expanding FOMs Matched by Shrinking Penetration
- River Valley Leads with High-Yield Checking Effort
- Directly Targeting Indirect
- Changing Incentives
- The Mass Appeal of the CU Personal Touch
- 'Not One of the Rest'
- Making a Federal Case of It
- Competitors Doing Their Part to Help CU
- A Look at the Membership, Deposit Growth Trends
- How One CU Boosted Bottom Line with $45K Donation to Vets



