Friday, November 28, 2014
Rebranding Redefined: Ensuring Employees Understand How to Deliver on the Promise
BALTIMORE — Building brand awareness is challenging for any organization, especially if employees have trouble understanding management's brand objectives. This was the case for Securityplus Federal Credit Union until a new approach was taken.
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ST. LOUIS — The Missouri Credit Union Association (MCUA) has embarked on a statewide consumer awareness campaign to increase its profile with consumers after learning that most residents of the "Show Me State" weren't familiar with CUs. more »
SPARTANBURG, S.C. — Vital Credit Union has found a way to build relationships with customers methodically, cross-sell a broad product range, and develop a true sales culture throughout the organization. more »
ST. JOSEPH, Mich — United Federal Credit Union wants to ensure their employees' work schedule is balanced with home life. more »
NCUA issued updated information Tuesday about the costs of its Corporate Resolution Program and Guaranteed Notes Program, but the information that credit unions will likely be most interested in is that the agency continues to predict that no further assessments will be charged. more »
FERGUSON, Mo. — A branch of Alliance Credit Union is closed for the foreseeable future following the massive riots that took place here over night in the wake of the grand jury's decision not to indict the police officer who shot and killed unarmed teenager Michael Brown during the summer. more »
The American Association of Credit Union Leagues (AACUL) has bestowed its highest honor on Diana Dykstra, president and CEO of the California and Nevada leagues. more »
Credit union executives and bankers counting on a December windfall from holiday-shopping consumers are likely to be disappointed. more »
ARLINGTON, Va. — Faced with system inefficiencies with its maintenance, administration, vendor management and contract management segments, the Partnership Federal Credit Union developed a business technology unit that has saved hundreds of thousands of dollars. more »
CHARLESTON, W. Va. — Employee engagement is the one competitive advantage that turns average credit unions into great ones, according to Pioneer West Virginia Federal Credit Union CEO Dan McGowan. more »
NORTH HAVEN, Conn. — Though almost three-quarters of Americans are living paycheck-to-paycheck, those numbers are changing for members of Connex Credit Union thanks to its "Most Valuable Advocate" program. more »
EAU CLAIRE, Wis. — The ability to generate team-wide agreement is one of the fundamental elements of strong credit union leadership. more »
BUFFALO — Many credit unions here remain closed after a massive winter storm dumped several feet of snow on the city in a matter of days. more »
The World Council of Credit Unions has launched a program aimed at helping CUs and Millennials better understand one another. more »
Apr 08 - 10 | Card Forum & Expo

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House Hunters -- CU edition
This spot from IH Mississippi Valley CU shows just a few of the ways consumers hunt for a new home, while also subtly showing off ways to access the credit union via phone, tablet and laptop.
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